Digital Heroes has a 12-person UK and EU team at 32 Old Street, Shoreditch, running strategy, brand, and UX for clients across Britain and Europe.
At 32 Old Street in Shoreditch, twelve people make up our UK and EU office. They handle client services, strategy, brand, and user experience for the British and European companies we work with — close enough to meet over coffee in Clerkenwell, embedded enough to know how a London product team actually operates.
Those twelve are part of Digital Heroes' wider team of roughly 115 people across five offices: New York and Delhi as our two staffed headquarters, plus London, Sydney, and Lucknow. London is where UK and EU accounts are led day to day, with the New York engineering and delivery bench behind every build.
Since 2017 the company has shipped work for more than 2,000 brands across 55+ countries. The London studio brings that catalogue within a Greenwich Mean Time working day — written scope inside 48 hours of the first call, a weekly Friday demo, and a six-week cadence from Discover through Launch and Optimize.
From the City to Canary Wharf, London's fintech scene sets a high bar for trust, compliance, and conversion. Our Shoreditch strategy and UX leads work with that bar in mind, backed by the engineering depth to ship secure, regulated product.
Hackney and Shoreditch are full of operator-led fashion and direct-to-consumer brands. As a Shopify Premier Partner, Digital Heroes pairs London brand and UX work with storefronts and growth built to convert across UK and EU markets.
With Soho and King's Cross media houses next door, the London team builds editorial sites, publishing tools, and content platforms that handle real traffic — designed in Shoreditch, engineered on the wider Digital Heroes bench.
London's B2B SaaS companies need brand, marketing sites, and product UX that read as credible to enterprise buyers. Our UK and EU team leads that work locally and ships it through the six-week Discover-to-Optimize cadence.
All 39 disciplines we ship, on one six-week cadence — Discover → Design → Build → Launch → Optimize. Every London engagement returns a written scope within 48 hours of the first call. Open any service for the full detail.
Full theme + app + API work on Shopify. Headless or Liquid, B2B or DTC, single store or multi-region.
Plus-tier work: Shopify Flow, Launchpad, Scripts, B2B, multi-store, headless — for eight-figure-GMV brands.
Magento, WooCommerce, BigCommerce, Salesforce, or custom — with URL parity, redirect maps, and SEO retention through cutover.
Dawn, Sense, Studio, Impulse, or custom. Section-based architecture, JSON templates, app blocks, performance budgets.
Public and private apps with Polaris UI, Admin API, GraphQL, and webhooks — built for the App Store review queue.
Monthly retainer for theme updates, app-conflict resolution, BFCM readiness, and performance-regression watch.
First-time Shopify launch in five business days: theme configured, products imported, payments live, taxes set, basic SEO done.
Wholesale + B2B on Shopify: company accounts, catalog + price-list rules, net terms, and gated buyer experiences.
Checkout UI extensions, Functions, and branding — the post-checkout.liquid path to a compliant, custom checkout.
Hydrogen + Oxygen headless storefronts with the Storefront API — for brands that have outgrown Liquid performance.
Core Web Vitals work: LCP/INP/CLS budgets, lazy media, app-script audits, and theme refactors for real field gains.
Listing, keywords, screenshots, and review strategy to rank and convert inside the Shopify App Store.
Embed senior Shopify engineers and designers into your team — vetted, Premier-Partner-grade talent on demand.
Buy senior Shopify development time in flexible hour blocks — roll-over hours, no long-term lock-in.
Custom marketing sites and product web apps — Next.js, TypeScript, Stripe-deep, Vercel- or Cloudflare-deployed.
Editorial-quality design systems and accessible site builds — a Figma library handed off, not just comps.
Bespoke web platforms — portals, marketplaces, dashboards — with auth, roles, billing, and an admin layer.
Mobile-first responsive builds that hold up from 320px to ultrawide, with real device QA.
High-conversion landing pages for launches and paid campaigns — fast, measured, A/B-ready.
Full redesign with SEO and content preserved through migration — no ranking cliff at relaunch.
Ongoing care: updates, security patches, uptime monitoring, content edits, and performance watch.
Custom themes, blocks, and headless WordPress — clean, fast, and editor-friendly.
WooCommerce stores and migrations — performance-tuned, with the right plugin and payment stack.
Webflow builds and CMS structures that designers can run themselves after handoff.
Adobe Commerce / Magento builds, upgrades, and B2B catalogs — plus clean exits to Shopify when it's time.
Production B2B SaaS: multi-tenant architecture, billing, RBAC, SOC 2-ready logging, and an analytics-native admin.
Validate fast: a focused, real MVP shipped on the six-week cadence — not a throwaway prototype.
Internal tools, integrations, and bespoke systems — APIs, automations, and the glue between your stack.
iOS, Android, and cross-platform — companion and commerce apps with offline, push, and deep-link support.
Native Swift / SwiftUI apps built for App Store review, with StoreKit and Apple-grade polish.
Native Kotlin / Jetpack Compose apps tuned for the Play Store and the Android device matrix.
One React Native codebase shipping to both stores — fast iteration with native modules where needed.
Flutter apps with a single Dart codebase and pixel-consistent UI across iOS and Android.
React engineering for complex front-ends — state, performance, design systems, and component libraries.
Logo, type, color, motion, and voice — a full identity system with a Figma library handed off.
Distinctive, scalable logo systems — primary, secondary, and the full mark set with usage rules.
Product design: research, flows, wireframes, and high-fidelity UI tied to a real component library.
Lifecycle, retention, CRO, and roadmap — the strategy layer that turns a launch into compounding revenue.
Performance media across Meta, Google, and TikTok — creative, measurement, and a real attribution model.
London in 2026 is the commercial centre of gravity for the UK and much of Europe: fintech in the City and Canary Wharf, fashion and DTC out of Hackney and Shoreditch, media around Soho and King's Cross, and B2B SaaS spread across Clerkenwell and beyond. It is a market where brand, conversion, and regulatory nuance all have to be right at once.
That mix is exactly what our Old Street team is built for. Strategy and brand leads sit with UK and EU clients to shape positioning and identity; UX designers translate it into interfaces that hold up against London's demanding fintech and DTC standards; and the engineering depth in New York and Delhi turns it into shipped product on the six-week cadence.
Because the office runs on GMT, it gives British and European clients a team in their own working hours that still overlaps US East Coast afternoons — useful for the cross-Atlantic brands that increasingly run on both sides of the ocean.
The London office works on Greenwich Mean Time, keeping British and European clients in step through their own working day. Those hours overlap the US East Coast afternoon, so the team also bridges our New York HQ for cross-Atlantic accounts. Our 12-person UK and EU office at 32 Old Street in Shoreditch runs client services, strategy, brand, and UX for British and European clients, anchoring GMT-aligned delivery with US East Coast overlap. Coverage spans Shoreditch, The City, Soho, King’s Cross, Canary Wharf, Clerkenwell, Mayfair and Hackney.
Yes. We have a staffed 12-person UK and EU office at 32 Old Street in Shoreditch. The team there runs client services, strategy, brand, and UX for our British and European clients, and anchors GMT-aligned delivery with US East Coast overlap for cross-Atlantic accounts.
No. The twelve people in London are part of Digital Heroes' wider team of roughly 115 across five offices — New York and Delhi are our two staffed headquarters, alongside London, Sydney, and Lucknow. London leads UK and EU accounts, with engineering depth in New York and Delhi behind each build.
The Shoreditch team works on GMT, overlapping US East Coast afternoons. You'll have written scope within 48 hours of the first call, a weekly Friday demo, and a six-week cadence from Discover through Design, Build, Launch, and Optimize.
Digital Heroes has shipped work for 2,000+ brands across 55+ countries since 2017. We're a Shopify Premier Partner and Upwork Top Rated Plus, hold a Trustpilot rating of 4.9/5 from 70 reviews, and are UN Global Marketplace Tier 1 Registered (DUNS 650878346).
Call our New York HQ or book a 30-minute intro call — we scope your London build on the call and send a fixed quote within 48 hours.
Served from our London team and Digital Heroes' global HQs · NDA on request